The Love Project

performatic installation / 2013
The Love Project transforms love stories into 3D printed sculptures. It was both an installation and a performance. Participants were connected to several sensors capable of measuring the variations of their emotions through their brain's electrical activity, their voice and their heartbeat.
The Love Project video introduction, 3 mins.
Individually, each participant was put in a room, by themselves. In a calm and quiet environment, they were asked to retell what they considered to be the greatest or most significant love story of their lives.

With the data collected, an algorithm developed especially for this installation turned it into a single object. These objects seemed at first to have ordinary functions – could be used as a vase or as a lamp – but were in fact sculptures that embodied their feelings, 3D printed works able to give shape to the intangible.
The Love Project performatic installation.
Images by Jorge Teivelis Neto.
The method of creation constructed by this project entails a process in which mass produced daily life objects could have intrinsic emotional value. That value, usually acquired through unique craftsmanship or artisanal techniques, does not only represent an unique relationship to these objects; rather, it tends to correlate to the expansion of their life cycle.

By proposing an object that can both have an emotional value but also be replicable through technological means, the work suggests a shift in our consumer dynamics, one in which "emotional sustainability" becomes a force that influences us to be more aware of the objects around us.
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The Love Project sculptures.
Images by Otavio Pacheco & Fausto Noro.
By including the participants as the fundamental part of the creation process, the final sculptures use digital technologies and methods to reinterpret their own individuality, uniting Design, Art and Technology.

It is also an example of the possibilities technology can provide us when assisting us in reassessing our own experiences, creating innovative images and objects which can give unique meanings to our narratives and lives.
Conceived together with artist Guto Requena, the performance has been assembled multiple times in cities like São Paulo, Lisbon and Dubai. The project collected over 100 love stories between 2013 and 2015.
The Love Project sculptures.
Images by Otavio Pacheco & Fausto Noro.
The Aura Pendant

In 2018, the Love Project expanded itself into a software for mobile devices called Aura. The app, which can be downloaded to any smartphone, captures a person's emotions through their voice and heart rate, transforming those emotions into a unique jewel that can be printed on precious metals such as copper, silver or gold.
Aura Pendant process and jewels.
Images by Luciana Dal Ri.
The process is simple. When opening the app, the person is invited to find a quiet and private place, where they feel free to tell the greatest love story they have experienced.

While doing so, they must cover the camera and flash of their smartphones with the index finger. The change in their skin's color is translated by an algorithm into their heart's rate.

Through the microphone, variations in the voice are collected and their emotions are perceived through that information. The immersive buttonless interface works only with gestures and voice commands.
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The Love Project sculptures.
Images by Alexandre Nino & Gil Inoue.

The Love Project
Dia Awards - Dia Innovation Category

Dia Awards - Honorable Mention

The Love Project
IF Design Award

Know more

Love project by Guto Requena & D3 translates emotional data into 3D objects - designboom, 2015

Casa Vogue and Guto Requena - Love Project Casa Vogue, 2014 (In Portuguese only)

The Love Project

Guto Requena & Edson Pavoni, artists

Development team
João Marcos de Souza, Mariana Schetini, Vitor Reis and Victor Sardenberg, Diego Spinola, Luka Brajovic, Luiz Gustavo Zanotello & Pagu Senna

Grasshopper Consultant
Victor Sardenberg

3D printing partner for final pieces

Real-time 3D printing partner

Luciana Dal Ri, Jorge Teivelis Neto, Otavio Pacheco & Fausto Noro

Raphael Fagundes & Jorge Teivelis Neto

Aura Pendant

Guto Requena & Edson Pavoni, artists

Founding partners
Guto Requena, Edson Pavoni, João De Souza & Eduardo Dias

Development team
João Marcos de Souza, Kaio Medau, Pagu Senna, Jonathan Querubina, Diego Spinola, Luka Brajovic and Luiz Gustavo Zanotello, Victor Gama, Robson Coelho, Mariana Schetini & Vitor Reis

3D Printing Technology
Eduardo Dias

Luciana Dal Ri, Alexandre Nino & Gil Inoue.

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